The homepage hero section of the Prior Motors website

Prior Motors

Design and development of a catalog and business website for Prior Motors, a parallel importer of premium, family, and executive vehicles with personal guidance until the keys are handed over.

What we did

We built a catalog and business website for Prior Motors, a parallel importer of premium, family, and executive cars. The car catalog displays each vehicle with its list price, estimated monthly payment, engine specs, horsepower, and cargo capacity, while differentiating between vehicles in stock, in transit to Israel, or custom-ordered.

Alongside the catalog, we integrated a financing calculator that calculates monthly payments based on the down payment and term, a trade-in form, a car sourcing request for out-of-stock models, and a personal area for customers to track their progress.

The business pages tell the company story: a 5-step purchase process from needs assessment to delivery, FAQs, customer testimonials, and comprehensive legal pages, including financing disclosures and import terms. Every page leads to a consultation with a personal representative.

The entire website, from top to bottom

Full screenshot of the Prior Motors homepage

By phone

The same website, optimized for every screen.

The Prior Motors website on mobile, screen 1
The Prior Motors website on mobile, screen 2
The Prior Motors website on mobile, screen 3

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